Sweet Paprika for What If I Fly

This autumn we invited beautiful Gabriela Atanasov (Sweet Paprika) to fly with us. She turned her flight into a beautiful fairy tale.

Working with Iuliana Cristina Popescu, Gabriela re-created our dolls in real life version and beautifully rendered a lot of their attributes: frailty, beauty, theatricality, movement, magic, mystery.

I have known Gabi for a long time now and it is such a joy to see her blossom into a spectacular being. She creates amazing content and she is one of the most professional people I have ever worked with.. Being pregnant with her second child, she glows and fills the room with her beautiful, strong energy as she walks in.

She has a very clear vision about what she wants to do and once she gets started, she doesn’t stop until it’s done.

She asked me if I wanted anything in particular before starting the shooting. I felt she already knew exactly what she had to do, so I left it entirely up to her to interpret our brand and dolls in her own unique way. When we saw the film, both Anca Popescu and I were amazed at how well it captured our works’ essence. It is as if Gabi and Iuliana read our minds and hearts.

Thank you, girls. We loved flying with you. <3

Here is the beautiful film:

By | 2018-10-22T17:43:25+00:00 October 22nd, 2018|Media, News|0 Comments

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